Detection of Differences of the Purchasing Culture in the Confucian Chinese Society

Bernd Markus Zunk, Klaas Stek

Research output: Chapter in Book/Report/Conference proceedingConference paperpeer-review

Original languageEnglish
Title of host publicationProceedings of the Euro-Asia Forum in Politics, Economics and Business - 2018
PublisherEurasia Business and Economics Society
Publication statusPublished - 2018
EventEuro-Asia Forum in Politics, Economics and Business - 2018 - Faculty of Economics & Business Zagreb, University of Zagreb, Zagreb, Croatia
Duration: 12 Jul 201813 Jul 2018


ConferenceEuro-Asia Forum in Politics, Economics and Business - 2018
Abbreviated titleEAFPEB - 2018
Internet address


  • Chinese Society
  • Purchasing skills

ASJC Scopus subject areas

  • Organizational Behavior and Human Resource Management
  • Management of Technology and Innovation
  • Strategy and Management

Fields of Expertise

  • Sonstiges

Treatment code (Nähere Zuordnung)

  • My Favorites
  • Basic - Fundamental (Grundlagenforschung)

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