@inproceedings{fa0ee14934d148ed8e916e87528a1ec6,
title = "Organizational and Cultural Antecedents of Early Supplier Integration in New Product Development Processes",
author = "Zunk, {Bernd Markus} and Holger Schiele and Michael Song",
note = "ISBN 978-949162-1000; 4th P&OM World Conference and 19th International Annual EurOMA Conference 2012 ; Conference date: 01-07-2012 Through 05-07-2012",
year = "2012",
language = "English",
pages = "1--12",
booktitle = "4th P&OM World Conference: Serving the World",
publisher = ".",
}