CULTEMA - Cultema Province Styria

Preservation and management of objects and sites of cultural heritage. Historical and cultural heritage of SEE is multifaceted. Cultural values represent both regional and territorial identity and a key - factor of sustainable development. The CULTEMA project aims at developing a shared marketing strategy to increase cultural heritage investments, establishing new institutional capabilities and implementing innovative governance patterns, able to reduce administrative, social and economic ba rriers among cultural heritage and potential investors. The project looks at Cultural values, not with a perspective of investor convenience, but as a factor of economic growth. Starting from the census and the assessment of cultural properties, the prior ity lists will be defined and integrated in PPs development plans, as well as some pilot business model will be implemented, with the involvement of the local communities and of the stakeholders. Opportunities for investments in the field of cultural her itage will be defined and promoted at the broader audience as well as information services delivered, especially through the web platform and the Permanent CULTEMA Laboratory Network.