@inproceedings{123ae325e44d41688bec4506e6afecb6,
title = "Improving Organisations by Digital Transformation Strategies – Case Study EuroSPI",
abstract = "The Covid situation forced organisations to rethink their strategies and to use more cloud and networking strategies than ever before. Also the technologies allow better connectivity and this leads to the reformulation of traditional strategies to new digital visions and strategies. New processes are being set up which connect experts, companies and events and new marketing and management strategies arise. In this paper we describe the results of the research performed in a master thesis in cooperation between EuroSPI and the University of Applied Sciences Joanneum, and the paper outlines based on the example of EuroSPI how such digital transformation strategies have been used to restructure EuroSPI and the vision of the EuroSPI conference series to become an integrated digital enabled service network. This way situations like a Covid 19 can lead to improvement and higher business potentials than before.",
keywords = "Cloud and networking strategies, Cloud-based business and service models, Digital design, Digital transformation, Online marketing",
author = "Laura Aschbacher and Richard Messnarz and Damjan Ekert and Tobias Zehetner and Jakob Sch{\"o}negger and Georg Macher",
note = "Publisher Copyright: {\textcopyright} 2022, Springer Nature Switzerland AG.; 29th European Systems, Software and Services Process Improvement : EuroSPI 202, EuroSPI 202 ; Conference date: 31-08-2022 Through 02-09-2022",
year = "2022",
doi = "10.1007/978-3-031-15559-8_51",
language = "English",
isbn = "9783031155581",
series = "Communications in Computer and Information Science",
publisher = "Springer Science and Business Media Deutschland GmbH",
pages = "736--749",
editor = "Murat Yilmaz and Paul Clarke and Richard Messnarz and Bruno W{\"o}ran",
booktitle = "Systems, Software and Services Process Improvement",
address = "Germany",
}